Acquisition
- Growth hack user acquisition with in-app referral campaigns on WhatsApp, Facebook & Twitter
- Cross promotion of the main app in your other or partner apps
- Sharing of happy moments on all social media platforms
Gamification
- Assign achievement badges to users based on timely payment of premiums
- Reward points based on the number of shares made from the app
- Implement small quizzes to increase the users’ financial management knowledge
- Reward the customers with an exclusive consultation with a financial advisor
Engagement
- Unified Notifications for delivering the highly personalized messages across every relevant channel including mobile, web, social, IoT, SMS
- Target users whose insurance renewal date is getting closer
- Track interests, behavior, activities and interests of users from insurance application till claims
- With Robo-advisory track customer profiles, their income/expenditure and provide financial advise with minimal human intervention
- Automate customer quotes or immediate requests for proofs of insurance
- Enable up-selling or cross-selling with automated follow ups using personalized content through all the channels
- With geo-targeting build seasonal campaigns for demographic areas that may be impacted by nature
- Maintain Net Promoter Score and achieve higher customer lifetime value
Predictive Marketing
- Forecast the propensity to do a particular action such as miss renewal date
- Predicting the tendency of up selling or cross selling of any customer
- Detect fraudulent behavior and anomalies and take preventive actions
- Recommend users with based on what similar people are taking or based on similar insurance schemes
- Optimize content delivery by determining best fit targeting and cross content opportunities
Partner Integration
- Opening up resources to online marketplaces
- Integrate with partner/agent apps through APIs and widgets
- Integrate legacy applications for Business to Employee apps and MIS reporting
Sales Force Automation
- Plan routes and monitor sales field force location & rep productivity
- Recommend them to meet other customers in the area where they are visiting
- Availability of accurate and timely actionable sales data
- Competitor intelligence and fake visits reduction
- Upload photographs/documents and manage expenses
- Gamify based on number of clients met in a day reward them with achievement badges and gifts
Benefits
One-stop-shop solution for Enterprises, no need for multiple service providers
In context seamless transition of consumers across omni-channel devices
Choose from public/dedicated cloud, hybrid or on-premise services
Reduce time to market from months to days
Launch complex use cases instantly without depending on the development team
Excellent customer service with 24×7 support and committed SLAs
Ready to take the step towards digital transformation in insurance? Let’s Talk